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Social media marketing report
July 21, 2010 · Leave a Comment
→ Leave a CommentCategories: Search Engine Optimization
Tagged: free, marketing, social media
Create a Facebook Fan Page for your business
July 20, 2010 · Leave a Comment
Do you have a Fan Page for your business? I am not talking about your Facebook profile.I am talking about a business page on Facebook. A place where people can subscribe or “like ” your page and want to receive information about your product or service. To do this, your will simple go to pages in Facebook and create a page. I have included detailed instructions below. The video is hosted on my Youtube channel as well. Enjoy and please send me your feedback and comments.
→ Leave a CommentCategories: Brad Burger · social media
Tagged: Fan page
What is your social media strategy?
July 19, 2010 · Leave a Comment
More than likely you are on social media. Maybe its Facebook or Twitter, maybe you have made and posted a
Youtube video or two. Regardless, if you are in business, you need to have a social media strategy. Then first thing to ask is “what do I want to get out of this?” Maybe its more business. Perhaps its more sales or appointments. Maybe you are passionate about something. Social media gives you a great opportunity to share the message to a variety of platforms and people.
If you don’t have a social media plan, you may find that you are spinning your wheels. You will also find that your posts are often sporadic, and inconsistent. Clear written goals in regards to social media and marketing are the only way you are going to capitalize on the social media frenzy. So, what is your strategy?
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It’s simple, It’s just not easy
April 21, 2010 · Leave a Comment
Staying up to date with your social network is simple, it’s jut not easy.
140 character with Twitter, a quick post on Facebook or LinkedIn. It is so simple that we discount the importance of updating. The difficulty comes when you try to be consistant.
When to post - Luckily there are some solutions to help you automate some of your posting. The first that I want to talk about is Hootsuite.com. This handy, free site allows you to link facebook profile, fan pages and twitter together. You can update all at once, or schedule future updates. In one hour, you could schedule updates for a month, no problem.
Another cool tool to update is called foursquare.com. This allows you to upddate where you are, based on gps on your phone. It also allows you to comment. So if it is a restaurant, you could give a mini review, or make a suggestion. Checking in takes just a minute, and will generate some conversation.
What to post – People generally don’t want to be sold. However, by updating what your are doing, this tells people what business you are in. Pictures and video are another great form of media to post. Most phones have a camera that take video as well as pictures. Check out Ryan Hukill on facebook, for a good examples of posts.
Another strategy is to ask interest peaking questions. People inherently feel compelled to answer question. So post interest peaking questions. A strategy that I suggest is to post a question, with a link back to your website. i.e. Do you know the 8 steps to selling your home? http://bit.ly/8XX08s
Conclusion - The main point of social media is to make personal connections, and for business, the goal is to get face to face. Make it known that you are real, active and doing business, and the customers will find you. And who know, you might learn a thing or two, or have some fun along the way. Let me know what you think, and check out my website, www.bradburger.com for upcoming live trainings, as well as a library of recorded trainings as well.
→ Leave a CommentCategories: Brad Burger · General Information · Training · Web 2.0 · social networking
Spring technology conference March 10
March 10, 2010 · Leave a Comment
Just started the Spring Tech conference at the Moore-Norman Technology center at the south penn campus. This event is sponsored by the Oklahoma City Metro Association of Realtors. (OKCMAR)
Sounds like a good line-up and good turnout. Keep up to date with tweets on twitter. Just go to www.search.twitter.com for the hashtag #okcmar. This will let you see all the ideas that are being Tweeted from the conference.
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Keller Williams Agent website basics- Hands on live streaming!
March 8, 2010 · Leave a Comment
I am hosting a Keller Williams Agent Websites basics hands on today at 1:30 CST. This 1 hour class will show you basic strategies to start generating more leads from your KW agent website.
Topics include
creating pages
setting up lead capure
configure IDX
adding images
linking and search engine optimization strategy
Please leave me your comments and suggestions below for future classes and topics!
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Facebook virus scare
March 5, 2010 · Leave a Comment
If you haven’t noticed, there is a virus scare going around Facebook. Changing your password will keep your account from sending out the link. This is a perfect example of why you need to have a virus program on your computer, and have it up to date. Norton and Kaspersky are 2 that I have used and had good results with. This is also a reminder to make sure that you have any important document, photos and video backed up. There are several options available, including online storage, external hard drive, or CD/DVD media. Find more good info at www.myredseo.com
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Facebook Fanpage Custom URL and privacy settings
February 18, 2010 · Leave a Comment
I had some thoughts about custom URL’s for your Facebook fanpage. I didn’t see this in crush it! or in the Soci@l e-book put out by Keller Williams. A custom URL is important for driving to your page via offline marketing. This includes voice mail, print and word of mouth. Leave me a comment and let me know what you think.
→ Leave a CommentCategories: Technology · social networking
Tagged: facebook
What’s all the buzz about Facebook Fan pages?
February 16, 2010 · Leave a Comment
What’s all the buzz about Facebook Fan pages?
Unless you have been living under a rock, you have probably heard the buzz about Facebook. Hopefully you have set up a Facebook fan page as well. Check out the top Facebook fan pages here. The fan page is where you can showcase your business, product or service. By joining your fan page, your fans are inviting you to share all you know about your topic or subject. While a normal Facebook profile has a limit of 5000 friend, fan pages have no limit to the number of fans that it can have.
Once you have set up your fan page, the next step may be even more important. Here are a couple of things that you can do to make your fan page work for you.
1. Update regularly. Once someone has joined your fan page, they get your updates in their update stream. This means that if you post a link to your new blog post or listing, all of your fans will see it. Make sure that your post is compelling enough to get people to click through.
2. Spread the word! Make sure that you spread the word about your page.
- Online, via widgets and follow me badges, on your blog, social media profiles and email signature. Yes, your email signature is a great place to let people know where they can find out more information about you or your product.
- Offline, via print marketing, business cards and voicemail. Voicemail is a great place to market to anyone that calls you.
- Word of mouth. With so many people on Facebook, just the mention of Facebook will almost always get a response. This is a great opportunity to meet new people, have something in common, and add to your friends and fans.
- Call to action! Having a phone number or website is more powerful if there is a good reason for the consumer to visit the site. “Visit my website, www.homesokc.com for your free Home Valuation.” Make sure that you deliver what you promise, by putting a prominent link on the home page of your site. Other calls to action would be “Follow me on Twitter at Twitter.com/myredseo” or “Join my Facebook fan page at facebook.com/myredseo”
- Finally, be consistent! Having a fan page, Blog or other social media presence is just the start. Once you establish yourself, you have to update on a regular basis. If your last update or blog post is more than several days ago, the public might assume that you are not concerned with your business, or perhaps you are not in business anymore! This is the opposite of the message you are trying to get out.
Visit www.myredseo.com for more tech tips, social media and search engine optimization
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Tagged: facebook, social media, tech
Email thoughts and tips, NO @hotpants.com email addresses please!
February 11, 2010 · Leave a Comment
E-mail is nothing new. We all have an email address, (except for about 50% of the people that I sell a computer to at Best Buy) and hopefully we all use email. I run into people all the time who are fighting with their email. The inbox is full, I didn’t get my messages, I can’t get logged in…. you name it, I have heard it. So I thought I would share some email tips with you.
1.If you have a domain name i.e. www.myredseo.com…….you have an email (info@hotmail.com) You just have to set it up.
2.This can all be done for FREE!! there is a 10 minute how-to video on youtube (one of THE Largest search engines on the planet!) In fact there is probably an instructional video of how to do most things. Email me at brad@bradburger.com and I will personally send you information on how to set this up.
Check out the video blog and please leave me feedback! See you soon!! And please, if you are on Twitter, follow me and help me get 1000 followers!
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